DukeBrands

Breakfast Spreads Survey

Would you buy it?

We are conducting a  Research and Development survey on "Breakfast Spreads"

Breakfast Spreads Survey

Ever heard of a "Breakfast Spread?" *
If you heard the term "Breakfast Spread" would you immediately know what it referred to?
Describe what you'd expect a "Breakfast Spread" to be?
Naming *
Naming
What do you think of the name "Sunrise Scramblers" and packaging?
"Sunrise Scramblers" is a good name for this product
I immediately understand what the product is from the packaging
I would feel comfortable asking someone to pick up "Sunrise Scramblers" from the store
Would you need additional instruction on whether to heat this product or not?
Packaging design *
If you saw the package design to the right, would you pick it up and evaluate for purchase?
If "no" to the previous question, what about the package or product would discourage you?
Packaging Design 2 *
Do you prefer to see a picture of the food application on the package?
Sunrise Scramblers are breakfast spreads consisting of chopped, cooked egg, cheese, and breakfast meat that can be heated and spread on toast, english muffin, bagel, etc. Does this sound like something you would buy in a ready-to-serve container?
Are there any ideas you have that would make this stronger, or is it great as it is?
Name *
Name
Who sent you?
 
sunriseselectsredo.png
Scramblers side panel.PNG
 
Option 1
Sunrise top application.png